Jiyong Kim’s sun-bleaching technique is lauded as innovation but is merely a fleeting trend in sustainable fashion. True progress demands more.
FO Take · Score 35
Jiyong Kim’s sun-bleaching technique is an aesthetic caprice, not a sustainable breakthrough. This isn't innovation; it’s a craft trick masquerading as progress. The fashion industry’s obsession with novelty often blinds it to genuine, scalable solutions. We need less performative eco-chic and more foundational change in manufacturing. Is this really the best we can do for sustainable work practices?
The strongest counter
Kim’s method offers a unique, natural dyeing alternative, reducing chemical use. It spotlights artisan craft and slow fashion, pushing against industrial norms. Small steps accumulate.
