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Edition 008 · connection · economictimes.indiatimes.com

Mothers’ Day: A Capitalist Conundrum

Annual celebration of maternity driven by consumerism, not genuine connection or appreciation.

Mothers’ Day: A Capitalist Conundrum
FO Take · Score 20

Mothers’ Day, like so many modern holidays, is a charade. Its origins, buried under layers of commercialisation, are all but forgotten. What remains is a guilt-driven scramble for gifts, a transactional display of affection that replaces genuine, everyday appreciation with a single, performative flourish. True connection demands more than a designated Sunday and a hastily purchased bouquet. We have reduced profound human bonds to a mere marketplace exchange. How hollow has our collective understanding of love become?

The strongest counter

Mothers’ Day provides a vital, if symbolic, annual reminder to acknowledge the often-unseen labour of mothers. It offers a designated moment for gratitude that might otherwise be overlooked in the daily grind, fostering familial cohesion.

Audit trail
  • ·Commercialism reigns
  • ·Gratitude commodified
  • ·Hollow ritual
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